I’m a wannabe photographer. Seriously, I used to bring my point-and-shoot camera in my bag every day just in case I found something fun or interesting to document. Lately, my purse has been feeling a little lighter. Enter Instagram and other mobile photo apps, enabling me to shoot, edit and share photos directly from my mobile. They also allow casual shooters like me to edit or enhance an image. (Instagram, for example, offers fifteen different filters with names like “Hefe,” “Toaster” and my personal favorite, “X-Pro II.”
Here are a few brands utilizing Instagram:
Fashion/Retail: Burberry, Oscar de la Renta, Kate Spade, Bergdorf Goodman, Marc Jacobs
Food/Drink: PepsiMax*, Pizza Hut, Ben & Jerry’s*, Charity Water
Tech/Media: Cool Hunting, Foodspotting, PopEater, Yelp
Sports: NY Knicks, Boston Celtics, Sacramento Kings, Pittsburgh Steelers
Last week, I wrote a post for my company’s website titled “Friday Five: Ways for Brands to Best Utilize Mobile Photo” – and the above text can be found within the article. You can access the full Edelman Digital Friday Five post here. and make sure to connect with me on Instagram (andi91210) as well! I’d love to see your Instagram photos too! Do you use mobile photo apps? What do you like or dislike about sites like Instagram, Camera+, PicPlz, etc.? Enjoy your Friday – thanks for reading! xo
Polish my crown 